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How do payouts by landers work in HitPath?

Blogs By Hitpath Support

Payouts by landers let you pay affiliates based on the performance of individual landers. Set a pay-in and pay-out for each lander in the "manage landers" pop-up on the campaign edit page.

Where do you set a payout for a lander?

Open the "manage landers" pop-up on the campaign edit page, where each lander now has a pay-in and pay-out option.

HitPath is always working to provide the best possible tracking software for clients. Accurately tracking and paying out affiliates is one of the most important parts of running a successful affiliate program, and payouts by landers is the latest feature built for that. You can now pay your affiliates based on the performance of individual landers. This allows for even greater optimization of your affiliate program and better integration with advertisers.

To get started, go to the "manage landers" pop-up in your system within the campaign edit page. You will see a pay-in/pay-out option for each lander.

What happens when a sale-level payout and a lander payout both apply?

The payout set on the sale level, such as an event, wins, so a $4 event payout beats a $5 landing page payout and the affiliate receives $4.

In that example, traffic was directed to a landing page with a payout of $5, but the conversion was attached to an event with a payout of $4. Payouts set on the sale level take precedence over the payout set on the landing page.

How does a lander payout compare to a campaign override?

The lander payout takes precedence over an individual campaign override, so an affiliate with a $5 override who creates a sale on a $4 lander receives $4, while a sale on the main redirector pays the $5 override.

In other words, if an affiliate had an override of $5 set for an offer but created a sale for a lander with a payout set to $4, they would receive the $4 payout. If they created a sale for the main redirector, they would receive the $5 override payout.

Can you set an override by lander for a single affiliate?

Not currently, but you can create a second, identical landing page for that affiliate and set it to a different payout rate.

There is no ability yet to do overrides by lander for a single affiliate. The precedence order above was designed to make this workaround possible.

With payouts by landers, you can track and pay out your affiliates by individual lander and optimize your program for maximum ROI. If you have any questions, reach out to the HitPath support team.